Financify was born from our own frustration trying to track real profit in COD markets. We built the tool we wished existed.
In 2022, we were running our own e-commerce brands in Pakistan. Revenue was growing, ads were performing well, but somehow profit wasn't matching expectations. We were spending hours in spreadsheets, trying to track every cost, but something always slipped through.
We tried every profit tracking tool available. TrueProfit. BeProfit. GoProfit. They all looked great in demos, but none of them understood COD reality:
So we built Financify. A profit tracker designed from scratch for COD markets. Every feature, every calculation, every metric built around the reality of cash on delivery e-commerce.
What started as an internal tool for our brands became something bigger when other merchants asked to use it. Today, over 500 brands across 15+ countries use Financify to track real profit.
We're still merchants. We still use Financify every day for our own brands. We build features we need, and you benefit.
To give every COD e-commerce brand complete visibility into their true profitability.
No more guessing. No more spreadsheets. No more hidden costs. Just accurate, real-time profit tracking that helps you make better decisions and grow sustainably.
To become the standard for profit tracking in COD markets worldwide.
We're building tools that understand your market, speak your language, and solve your specific challenges—not generic solutions adapted from Western markets.
We're merchants ourselves. Every feature we build solves a real problem we've faced. Your success is our success.
Profit tracking is only valuable if it's accurate. We obsess over getting the numbers right, down to the last cent.
We understand COD markets because we operate in them. From WHT to courier pricing, we know your reality.
Complex doesn't mean complicated. We make powerful analytics accessible and easy to understand.
You're not just a customer. We're partners in your growth. Your feedback shapes our roadmap.
Your data is yours. We use bank-level encryption and never share your information with anyone.
Active Brands
And Growing Daily
Countries
Worldwide Coverage
Orders Tracked
Every Month
Shopify Rating
Loved By Merchants
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